"This book achieves what media studies researchers have spent two decades striving for: a comprehensive study for a television text plus on in-depth account of the audience’s relation to the text, solidly grounded in empirical evidence, and in the context of the economics of broadcasting. It is the best book I’ve ever read about soap opera, and one of the best I’ve ever read about television."
Ellen Seiter, University of California, San Diego
Dorothy Hobson is Senior Lecturer in Media and Cultural Studies at the University of Wolverhamptonand the author of Crossroads: The Drama of a Soap Opera, Methuen (1982). For the last 3 years she has been Chair of the Royal Television Society Midland Centre. She was elected a fellow of the Royal Television Society in 1999.
Preface: Why Soap Opera?.